1781 Lending
Narrating history through branding, we composed a package that encapsulates the significance of 1781, a year when mortgages began in the United States. With a design that echoes this historical milestone, our collaboration stands as a testament to foundational service and enduring legacies.
![](https://assets-global.website-files.com/64d568b5ab793acab9550d42/64e3882856114cad81df0eda_APBD_Work_Front_Slides_4.jpg)
Process
Narrative-Driven Design
- Composing a package encapsulating the significance of 1781, when mortgages began in the United States.
- Design echoing the historical milestone, creating a testament to foundational service and legacies.
"Narrating history through branding, we composed a package embodying the significance of 1781, the year mortgages began in the United States. Echoing this milestone, our collaboration honors foundational service and enduring legacies."
![](https://assets-global.website-files.com/64d568b5ab793acab9550d42/64dd5384dd3f0d4cd41790a3_APBD_Work_1781_Branding_2.jpg)
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Result
1781 Lending - Narrating History through Branding
"Narrating history through branding, we crafted a package embodying the significance of 1781, the year mortgages began in the United States. Echoing this milestone, our collaboration honors foundational service and enduring legacies."
Positive Outcomes:
- Historical Tribute: Design encapsulates the significance of 1781, marking a pivotal moment in mortgages.
- Enduring Legacy: Collaborative effort serves as a testament to foundational service and historical importance.
- Timeless Design: Packaging echoes historical significance, providing a tangible link to a vital milestone.
![](https://assets-global.website-files.com/64d568b5ab793acab9550d42/64dd53878025f6994fd0feed_APBD_Work_1781_Branding_3.jpg)
![](https://assets-global.website-files.com/64d568b5ab793acab9550d42/64dd5387dd3f0d4cd417929e_APBD_Work_1781_Branding_4.jpg)
No items found.